Cassondra Mize

Cassondra joins Sera with more than 15 years of experience in healthcare, diagnostics, and commercial leadership, bringing a proven track record of driving growth, adoption, and innovation across women’s health and molecular diagnostics. Most recently, she served as Director of Marketing for Molecular Diagnostics at Waters Corporation via acquisition from Becton, Dickinson and Company, where she led commercialization strategies for women’s health and infectious disease portfolios.

Throughout her career, Cassondra has successfully launched 14 products and most recently led clinician and consumer activation efforts to expand access to cervical cancer screening through innovative care models, including at home testing solutions. She is known for translating complex clinical science into compelling customer value propositions that drive provider adoption, behavior change, and business growth. Her expertise spans commercialization, market development, key opinion leader engagement, omnichannel marketing, and cross functional leadership.

Outside of work, Cassondra enjoys competing in bowling tournaments, cooking with friends and family, and exploring new restaurants and culinary experiences. She believes many of life’s greatest connections are built around shared experiences, whether in the workplace, on the lanes, or around the dinner table.

Cassondra is excited to bring her passion for women’s health, commercialization, and team development to Sera as the company continues its mission to improve outcomes for mothers and babies.